Previous Meeting Archives:
December 6th – Christmas Celebration UCWC –
Rugby, TN
October 11th – Advertising Your Business –
Silver Point, TN
at The
Galley Restaurant at Edgar Evins Marina on Center
Hill Lake
Hannah Paramore
President, Paramore
| the digital agency

Hannah is an entrepreneur, national speaker, digital marketing
maven, and the President of Paramore|the digital agency in Nashville,
Tennessee, a $5 million, 10-year-old company of 22 people.
Paramore works with a variety of businesses including Vanderbilt
University Medical Center, Goo-Goo Clusters, the state tourism
departments of Tennessee, Ohio, and West Virginia and Gatlinburg,
Tennessee, one of the top 25 destinations in the US for family
vacation travel.
Paramore | the digital is an active member of Southeast Tourism
Society and US Travel Association, and has made the Inc. 5000
list for the past 4 years.
Through plain talk about the strategy and effectiveness of
digital media and your social presence, Hannah helps organizations
focus on results.

The Galley Restaurant at Edgar Evins Marina
on Center Hill Lake
www.TheGalleyEEM.com
MENU:
California Salad with Balsamic or Citrus Ginger Dressing with
Chicken or Salmon
OR
Mediterranian Salad with Sauteed Shrimp, Ceasar Dressing, and
Homemade Croutons
Fruit & Cheese Plate with Homemade Flatbread Crackers
Fresh Baked Croissants
French Silk Chocolate Pie or Apple Dumplings with Ice Cream
Soda or Iced Tea
Bongo Java Fresh Roasted Organic Coffee
Tazo Spiced Chaii Tea
August 16th – Women and Finance – Byrdstown, TN
We would like to extend an invitation to you for the August Luncheon of the Upper Cumberland Women’s Club. The luncheon will be held on Tuesday, August 16th at the Sunset Marina & Resort Restaurant in Byrdstown, TN at 12:00PM (noon) CST. Price for the luncheon is $15.00 per person (gratuity not included). Please be sure to make your reservations as early as possible (at least 2 days before the luncheon) if you plan to attend by calling Dale Hollow Marketing Group, LLC toll-free at 877-864-8666. Payment can be made in advance or at the door. An accurate count is needed to be able to prepare for attendees.
Chef Zoom is offering a delectable menu for the day. The topic for the meeting will be Women & Finance and the guest speaker will be Andrea V. Burckhard, LUTCF Financial Services Professional with New York Life Insurance Company. Andrea's topic will be Women & Finance. She will share with the ladies information regarding a broad overview of the choices we have as women to help protect our families, budgeting, wealth accumulation, retirement options, long term care planning, Estate planning and Legacy planning. Ms. Burckhard will also have some handbooks and planning tools available for each participant free of charge.
Menu:
Spring mix salad with choice of our home made dressings
Chicken Breast with Wing Roasted with Supreme Sauce
Roasted Tri-Cut Medley Potatoes
Asparagus Spears
Sunset Strawberry Delight
Soft drinks, coffee, tea and water
Biography: Andrea V. Burckhard
Experience/Achievements
2008-2010 Executive Council
2008 Award of Excellence- New Organization
2010 Life Leader - New Organization
2010 Long-Term Care Leader
Agent with New York Life since 2007
Registered Representative for NYLIFE Securities LLC
LUTCF Designation from American College
2011 Agents Advisory Council (AAC)

Andrea V. Burckhard started her career with the Knoxville General Office of New York Life Insurance Company in July 2007. She was designated as the Knoxville General Office “Rookie of the Year” for two years in a row, as well as received recognition for her achievements in surpassing office goals on numerous occasions. Ms. Burckhard has worked diligently and has earned her designation as a LUTCF Agent in just a brief period of time. She is active in several organizations in the Upper Cumberland region of Tennessee, such as the Sgt. Alvin C. York Patriotic Foundation, Upper Cumberland Women’s Club, Hearts of Cumberland Advisory Board Member, First Christian Church of Livingston, TN and others.
For a few years, Ms. Burckhard worked in the tourism and economic development industry, as the Executive Director of the Byrdstown-Pickett County Chamber of Commerce. In 2007, she decided it was time to use her business, professional, and communication skills with New York Life to assist business owners, professionals, and employers to protect their families and businesses, as well as to offer strategies to build and protect wealth.
Ms. Burckhard has been very successful in the past four years with New York Life, and as a detached Agent has been able to successfully build her market in rural and Middle Tennessee. Visit her page on Facebook.

June 7th –Safety for Women by Susan Carrichner Rexrode (read story)
UCWC Luncheon June 7 at the Cancun Mexican Restaurant in Crossville, TN!
We would like to extend an invitation to you for the June Luncheon of the Upper Cumberland Women’s Club. The luncheon will be held on Tuesday, June 7th at the Cancun Mexican Restaurant in Crossville, TN at 12:00PM (noon) CST (due to space limitations the previously announced location had to be changed). The restaurant is located on Hwy. 127/N. Main St. Price for the luncheon is $15.00 per person (gratuity not included).
Here are your menu options:
Burrito Cancun - A large flour tortilla filled with seasoned ground beef and beans OR tender chicken chunks topped with lettuce, tomato, sour cream and cheese served with Mexican rice and beans
OR
Fajita - Special recipe cooked tender strips of marinated chicken breasts or skirt steak served with sautéed onions, bell peppers and garnished with lettuce, guacamole, sour cream, pico degallo (corn or flour tortillas)
Dessert Choices:
Fried Ice Cream or Chimi Banana
Beverage: Water, Tea, or Coffee
PLEASE reserve your seat by Monday, June 6th if you plan to attend by calling Dale Hollow Marketing Group, LLC toll-free at 877-864-8666. Payment can be made in advance or at the door. Also, when you make your reservation, please let us know your menu preference to help our hosts prepare accordingly. An accurate count is needed to be able to prepare materials for attendees.
Susan will share her inspiring story of survival through her ordeal of being held hostage in her own home and how she has been changing the lives of others ever since.
April 19th – Social Networking, Facebook, New Ways to Promote Your Business
at Redbud Café, Smithville, TN
GUEST SPEAKER: Kevin Liska, Director of Tennessee Technological University’s Business Media Center
Menu: Soup: Wild Mushroom Consume with Smoked Chicken Confit
Salad: Baby Field Greens, Basil Crusted Brie, Champagne Vinaigrette
Entrée: Roasted Beef Shoulder Tender, Corn Dusted Potatoes, Haricot Verts, 12 Year Sherry and Shallot Demi Glace
Desert: Deconstructed White Chocolate Crème Brûlée
Beverage: Coffee, Tea or Water
February 8th– First Impressions,Understanding Different Personality Styles - Cookeville
GUEST SPEAKER: Sharon Gray

Sharon recently retired from People’s Bank & Trust Company of Byrdstown, TN where she worked for 27 years as a much loved member of their banking team. Her dynamic intuitive personality and charismatic personable demeanor make her a delightful guest for this luncheon. She will share with the ladies her life journey and speak about how important first impressions are and tips for getting along with others. She will also have a personality “test” – “What Personality Are You?” to help everyone better understand themselves.
Since retiring, Sharon loves to spend time with her family and serving her community. She is very involved in Heart of the Cumberland, church and the new community she calls “home”. Sharon and her late husband, Jimmy, met when she was 15 years old. They spent 42 wonderful years together before his passing in 2004. The couple moved to Byrdstown from the northeast in the late 1970’s. He became the General Metals and Small Engines teacher at Pickett County High School and Sharon went to work for the brand new People’s Bank when it opened. They have 2 children, Christi and Craig. Christi and her husband, Brian Mueller have 2 children – Hannah & Daniel. In 2009, Sharon decided it was time to make the move to Cookeville to be closer to her children and grandchildren. Her deep and abiding faith in God has been the foundation of her life for many years. She also enjoys spending time with friends, gardening and reading in her spare time.
To be held at Nick's Restaurant & Banquet Facilities in Cookeville, TN (www.nickscookeville.com)
Menu: Nick's Tossed Salad with Homemade Dressings
Pineapple Chicken Served Over Rice Pilaf
Dessert
Coffee, Tea, Water
Price: $15.00 per person (gratuity not included) Payable in advance or at the door – either way is fine. Please reserve your seat by calling Dale Hollow Marketing Group, LLC at 877-864-8666 by Friday, February 4. It is important to have an accurate head count by this time in order for the establishment to prepare for our meeting. IF YOU MUST CANCEL, please do so no later than Monday, February, 7 at 3:30PM.
December 2nd 12:00PM-1:30PM (CST) [1:00PM-2:30PM EST] at Grey Gables Bed & Breakfast
We would like to extend an invitation to you to attend the December Meeting of the Upper Cumberland Women’s Club to be held December 2nd at Grey Gables Bed & Breakfast Inn located in Rugby, TN. Please R.S.V.P. Dale Hollow Marketing Group, LLC at (931) 864-8666 by Tuesday, November 30th to insure seating. This meeting will offer an opportunity to enjoy a relaxed afternoon of music and networking featuring Christian vocalist Michelle Looper.
Make plans now to attend.
Guest Vocalist: Michelle Looper

Michelle comes from a wonderful background of talented Christian vocalists and musicians. You are sure to be blessed by the inspiring selections. For a sampling of her music, visit www.MichelleLooper.com |
Seasonally Celebratory Menu
Holiday Layered Meat Loaf
Potato Puffs
Green Salad with Cherry Cranberry Pecano and Sweet Vinaigrette Dressing
Rich Butter Horn Rolls
Cheery Cherry Fruit Pie with Fresh Whipped Cream
Assorted Hot & Cold Teas ~ Coffee ~ Water
A vegetarian meal is available, but must be arranged prior to the meeting.
If you are interested, please ask for details!
Price: $15.00 per person (gratuity not included) Payable in Advance or At the Door
brought to you in part by: Grey Gables Bed & Breakfast and Dale Hollow Marketing Group, LLC
October 28th - CUSTOMER SERVICE THE KEY TO GROWING AND KEEPING CLIENTS
presented by Marshall & Evelyn Weems
at Historic Rugby’s Harrow Road Cafe from 12:00PM – 1:30PM (CST) [1:00PM-2:30PM EST]. Please R.S.V.P. Dale Hollow Marketing Group, LLC at (931) 864-8666 by Tuesday, October 26th to insure seating.
Autumnal Menu
Roasted Red Pepper Soup ~ Chicken Florentine on Wild Rice with Roasted Sweet Potatoes ~ Pumpkin Pie
Iced Tea ~ Coffee ~ Water
Price: $15.00 per person (gratuity not included) Payable in Advance or At the Door
brought to you in part by: Grey Gables Bed & Breakfast Inn and Dale Hollow Marketing Group, LLC
Marshall Weems held several positions in banks in Virginia, Ohio, North and South Carolina prior to starting his company, Financial Selling Systems, Inc., from which he retired in 2008. He grew up in Atlanta and St. Louis, began college Missouri School of Mines and Metallurgy and finished at N.C. State. After military service, he went to work for Wachovia Bank.
While in that position, he met and married Evelyn. While he was engaged in banking, she taught math, tutored, taught Sunday School, sang in choirs, subbed at keyboard at church services, and cared for their three daughters. In 1990, after having home schooled their younger two girls for three years, she began working part time at FSS, eventually moving to full time in the financial end of things and being the on site "Mom" for their employees. She too retired in 2008.
Financial Selling Systems was a consulting and training company that worked with community banks and other financial institutions to improve their growth and revenues. The objective was to create "Delighted, Loyal, and Lifetime Customers". The FSS premise was that only happy and satisfied customers stayed with the bank, came back to them for help with additional financial needs, and told others how pleased they were with their relationship.
Their research showed that the way to accomplish this was to identify what each customer wanted and needed and then figure out how to provide it in a way that was mutually beneficial. As a result FSS worked with its client banks over 25 years to create and deliver "THE EXTRAORDINARY CUSTOMER EXPERIENCE," a way of serving and treating customers and prospective customers that caused their clients’ organizations to stand out from their competitors, thus leading to improved growth and revenues. These principals, when applied to a person’s family, friends, coworkers, employees and others, have the same results of positively impacting that persons’ relationship with them.
In their interactive session you will have a chance to experience first hand what type of service leads to the achievement of this objective in your business and what type leads to frustrating your customers creating dissatisfaction.
Program: CUSTOMER SERVICE THE KEY TO GROWING AND KEEPING CLIENTS
Creating Loyal, Lifetime Relationships with Customers [and family, friends and others as well].
Delivering extraordinary customer experiences, over and over are key to building the type of relationships both customers and businesses want. In this highly interactive session you will learn one approach to achieve this using the experiences of the attendees.
August 19th - at DelMonaco Winery & Vineyards in Baxter, TN from 12:00PM - 1:30PM (CT).
We would like to extend an invitation to you to attend the August Meeting of the Upper Cumberland Women's Club to be held August 19th at DelMonaco Winery & Vineyards in Baxter, TN from 12:00PM - 1:30PM (CT). Please R.S.V.P. Dale Hollow Marketing Group, LLC at (931) 864-8666 by Tuesday, August 17th to insure seating. The title for this meeting will be "Women in Faith" and will be catered by Grade A Catering of Cookeville.
Guest Speakers: Julia Mullinix & Anna Marie Askins
Julia & Anna Marie will be sharing with the group about their faith and how it is an intricate part of their everyday life.
Julia Mullinix is a 51 years old registered nurse working in the home health field in Jamestown, TN. She is a member of Alive In The Spirit Church of God in Jamestown, and a volunteer facilitator at Heart of the Cumberland, which is a grief center offering peer support in small groups located in Cookeville, TN.
Her life was forever changed on June 3rd 2006. On that day, her 27 yr. old daughter Kim and 4 yr. old granddaughter Sarah were brutally murdered. Her other granddaughter, who was 6 at the time, witnessed the murder. Julia and her husband also have 2 sons and 1 grandson.
She will be sharing some of her testimony about the murder, and speak about faith in the face of tragedy.
Anna Marie Askins is a 20 years old Tennessee Tech University student who will graduate in a year and a half with a degree in psychology. She is eager for graduation with a passion for the mission field. Anna Marie said "The Lord has put that desire in my heart and his children - my brothers and sisters in the Lord - have provided a way for me to GO. I've been to Brazil twice once in 2006 and again in 2008 and I spent last summer in the Philippines. I believe that we are all called to be missionary, no matter where we are at and the Lord has been reminding me of that constantly."
Outside of her first Love, Jesus- she enjoys spending time with her sweet family, her dogs - Ace and Dobby, and her horses - Dilly and Bubba. She currently works in the Relative Caregiver Program at the Upper Cumberland Development District and "I enjoy lovin' on those kids and helping out in whatever ways they need me." She is excited to share her passion with the ladies of the Upper Cumberland Women's Club and looks forward to meeting everyone.
Luncheon Menu:
Orzo Pasta Salad ~ Grilled Chicken on Cibata ~ Fruit Kabob
Dessert ~ Fruit Tea, Coffee, or Water
Price: $15.00 per person (gratuity not included) Payable in advance or at the door
June 24th - Wendy Askins, Executive Director of the Upper Cumberland Development District - Planning for the Future of the Upper Cumberland's Aging Population at Loree Guest Ranch Bed & Breakfast
Our next meeting will be held on June 24th at noon (12:00PM Noon Central Time) at Loree Guest Ranch in Jamestown, TN followed by our first Summer Retreat! Wendy Askins, Executive Director of the Upper Cumberland Development District, will present a program called “Planning for the Future of Upper Cumberland’s Aging Population”. Faye Barna, owner and innkeeper of Loree Guest Ranch, has offered a tantalizing menu, prepared by Allison Barta, owner of The Boutique in Jamestown, TN. “A Taste of Summer Menu” includes – Almond Chicken Salad, Cheddar Broccoli Quiche, Spring Mixed Greens with Raspberry Vinaigrette, Sugar Crusted Blackberry Muffins, Whipped Honey Butter, Strawberry Amaretto Shortcake with Fresh Whipped Cream, Cranberry Hibiscus Iced Tea, and Coffee. The cost is $15.00/person plus gratuity. Be sure to make your reservations today. You do not need to be part of the Summer Retreat to be a part of the luncheon. ALL ARE WELCOME to the luncheon (members and non-members). This is a perfect opportunity to bring a guest (so call a friend), see some beautiful countryside and the spectacular guest ranch nestled in the hills of the Big South Fork Country.
The Summer Retreat will begin following the luncheon. All the details are below in the accompanying flyer followed by a Reservation Sheet. Space is limited and will be on a first deposit, first reserved basis. So, act immmediately to insure your space. Another Retreat is planned for the Fall as a one night/ two day event, to be held at Grey Gables Bed & Breakfast Inn in Rugby, so if you can’t come to this one, look forward to details soon about the Fall Retreat. Dale Hollow Marketing Group, LLC will be coordinating the reservations, etc. Please call them today at (931) 864-8666 to reserve your space for the luncheon and/or the Summer Retreat. After you have confirmed your space for the Summer Retreat, please fill out and return the Reservation Sheet at the end of this message by whichever means is best for you. (Copied and placed in the body of an e-mail will be fine.)
April 22nd - Marj Flemming at Grey Gables Bed & Breakfast - 12:00PM – 1:30PM (EST)
Luncheon Menu
Chicken Crepes
Sweet Potato Casserole
Green Salad with Cherry Cranberry Pecano and Honey Toasted Pecans
Pineapple Bread Pudding with Fresh Whipped Cream
Rich Butter Horn Rolls
Almond Tea, Sweet and Plain Tea, Coffee, Hot Teas
Price: $15.00 per person (gratuity not included). Payable in advance or at the door.
Please R.S.V.P. Dale Hollow Marketing Group, LLC at (931) 864-8666 by Tuesday, 20th to insure seating.
Brought to you in part by: Grey Gables Bed & Breakfast Inn and Dale Hollow Marketing Group, LLC
Marj Flemming is an entrepreneur who focuses her energy and business on the elements of leadership. She is founder and owner of Launch Point Leadership, a consulting firm dedicated to developing individuals as leaders and positioning organizations to take leadership positions.
After successful careers with the General Electric Company and the Tennessee Valley Authority, Marj started her business in 1990 and now works as a coach with individuals who want to become leaders and as a consultant for companies and groups striving to become a presence in their communities or grow a business to a position of leadership.
Marj has served as the Managing Director for Tennessee Leadership, The Chattanooga Women’s Leadership Institute, and the Mid-South Sculpture Alliance. She also serves the boards Signal Centers, Special Transit Services, and the Advisory Committee for Summit View and The Women’s Fund. In 2007 she was invited to serve on Governor Bredesen’s Advisory Committee for Fair and Equal Employment and in 2009 she began serving on Volkswagen’s Advisory Committee on Diversity.
Program: The Thoughts We Choose and The Words We Use
Our ability to communicate with others is directly tied to the myriad of activities going on in our heads. Whether we are distracted, interested, curious, kind, troubled, or self absorbed, the words coming out of our mouths will reflect our thoughts. There are some "magic" words that can help you prepare each day for how you can communicate with others. These words can help you improve your communication skills and keep you on track to effectively handle any situation that may come your way.
February 25th - Commissioner Susan Whitaker at Foglight Foodhouse 12:00PM (noon-CST)
The Upper Cumberland Women's Club will meet for their first session of 2010 on Thursday, February 25th at the Foglight Foodhouse in Walling, TN (near Rock Island) at 12:00PM (noon-CST). Many of our group has expressed interest in learning more about the economic impact of tourism to our area. It is our pleasure to offer as our first guest speaker for the year - Commissioner Susan Whitaker of the Tennessee Department of Tourist Development. Commissioner Whitaker will share many important aspects of tourism in Tennessee, along with more about the new Tennessee Trails Program: www.TNTrailsandByways.com. Her biography is below.
The Foglight Foodhouse will be offering a spectacular menu for the luncheon. Cost is $15/person payable in advance or at the door. Reservations are recommended (with or without pre-payment) as the space many fill up early - seating is limited. To ensure the best seating, call Rachel or Janice at (877) 864-8666 today. The menu includes Pork Roulade with an Apple Sausage Stuffing topped by a decadent Lavender Crème Sauce, Grits Soufflé, and a Micro Greens Salad with an Orange Curry Dressing. For dessert, it is your choice of Chocolate or Toffee Cheesecake. The beverages include coffee, water, and iced tea.
In addition, we will also be previewing/discussing the layout of the Upper Cumberland Women's Club website. To help defray the costs involved, including the development of this website to help keep everyone up to date on upcoming events and activities and the possibility of the development of a scholarship fund, we request $25/year membership dues in addition to the luncheon cost. If you pay your dues before February 22, 2010, we will include your business name, 400 word description, and picture (jpg) on the website for use in this preview.
If you would like to see the latest Tennessee Department of Tourism E-newsletter and learn more about what is going on in our Department of Tourism, visit http://press.tnvacation.com/enewsletter/.
Susan Whitaker, a veteran tourism marketing industry executive, was appointed in January 2003 to Governor Phil Bredesen's cabinet as Commissioner of Tourist Development. She was reappointed in January of 2007 for a second term. In this role, Whitaker is responsible for marketing Tennessee's tourism industry domestically and internationally. Tourism is one of Tennessee's largest industries employing more than 182,300 Tennesseans and providing a $14.4 billion direct economic impact. Whitaker oversees the development and implementation of statewide tourism's comprehensive marketing, publicity and promotions campaigns, all designed to stimulate growth of tourism in Tennessee. Of note is the state's world-class Web site, tnvacation.com as well as the state's 13 highly rated Welcome Centers.
In 2008, Whitaker helped position Tennessee as a leader in sustainable tourism by launching Tennessee's Sustainable Tourism Summit held in honor of Great Smoky Mountains National Park's 75th anniversary. The two day event was attended by more than 500 industry leaders from Tennessee and around the country. Further outgrowth of the precedent-setting Summit has been Tennessee's launch of a sustainable tourism Web site, tnsustainabletourism.com, featuring a complete online toolbox to help guide implementation of sustainable tourism practices. In 2009 Tennessee launched statewide sustainable tourism educational workshops as well as a six-part webinar series. Tennessee's program has been recognized by U.S. Travel Association as a national best practice in sustainable tourism planning and included on the www.travelgreen.org website.
As Tennessee's Tourism Commissioner, Whitaker serves on the Policy Council and Board of Directors for the US Travel Association; the Travel South USA Board of Directors, the Executive Committee of the National Council of State Travel Directors, and the University of Tennessee's Retail, Hospitality and Tourism Management Advisory Board. She serves as the co-chair of Tennessee's Civil War Sesquicentennial Commission and is a member of the Governor's Jobs Cabinet and the Smoky Mountains Park Commission.
Whitaker is a Chicago native and a direct descendent of Tennessee's first Governor, John Sevier. She holds a bachelor's degree in communications from Northwestern University, Evanston, Illinois. Prior to her state cabinet post, Whitaker served as vice president of marketing for Dollywood, Tennessee's most visited tourist attraction. Before joining Dollywood, Whitaker worked from 1993 to 1997 as director of marketing and advertising for the Silver Dollar City/Herschend Family Entertainment Corporation properties in Branson, Missouri. In 2000, Whitaker was appointed to serve on the Corporation's President's Team, developing strategic plans for all nine properties of the corporation, including Dollywood. Throughout her career, Whitaker has received many awards and honors. She has earned the Telly and Addy Awards for her broadcast and advertising work. She was presented the Pacesetter Award from the Stennis Center for Public Service.
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